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Ben Reifel talk of his background of growing up on a small farm on the Rosebud Reservation in South Dakota, his education at South Dakota State College and Harvard University, his time in the military, and his career with the Bureau of Indian Affairs. He also speaks of his decision to run for Congress. His wife, Alice, appears near the end to stand by her husband in a show of support. He ends by asking listeners for their vote in the primary election in 1960.

Three 1-minute campaign advertisements for Ben Reifel sent to radio stations to be aired during the primary election in June.

Three 1-minute campaign advertisements for Ben Reifel sent to radio stations to be aired during the primary election in June.

Three 1-minute campaign advertisements for Ben Reifel sent to radio stations to be aired during the primary election in June.

Three 1-minute campaign advertisements for Ben Reifel sent to radio stations to be aired during the primary election in June.

Three 1-minute campaign advertisements for Ben Reifel sent to radio stations to be aired during the primary election in June.

Three 1-minute campaign advertisements for Ben Reifel sent to radio stations to be aired during the primary election in June.

Three 1-minute campaign advertisements for Ben Reifel sent to radio stations to be aired during the primary election in June.

Three 1-minute campaign advertisements for Ben Reifel sent to radio stations to be aired during the primary election in June.

Three 1-minute campaign advertisements for Ben Reifel sent to radio stations to be aired during the primary election in June.

Three 1-minute campaign advertisements for Ben Reifel sent to radio stations to be aired during the primary election in June.

Three 1-minute campaign advertisements for Ben Reifel sent to radio stations to be aired during the primary election in June.

Three 1-minute campaign advertisements for Ben Reifel sent to radio stations to be aired during the primary election in June.

Campaign advertisements for Ben Reifel sent to radio stations to be aired during the election.

Campaign advertisements for Ben Reifel sent to radio stations to be aired during the election.

Campaign advertisements for Ben Reifel sent to radio stations to be aired during the election.

Campaign advertisements for Ben Reifel sent to radio stations to be aired during the election.

Campaign advertisements for Ben Reifel sent to radio stations to be aired during the election.

Campaign advertisements for Ben Reifel sent to radio stations to be aired during the election.

Campaign advertisements for Ben Reifel sent to radio stations to be aired during the election.

Campaign advertisements for Ben Reifel sent to radio stations to be aired during the election.

Campaign advertisements for Ben Reifel sent to radio stations to be aired during the election.

Campaign advertisements for Ben Reifel sent to radio stations to be aired during the election.